If you are not immediately familiar with the Religion brand you may be forgiven. For the first few years following its birth in 1989 it remained a largely underground label, gaining a loyal following in the East End of London’s rave scene. Since then it has matured into a distinguished brand with a strong hold in the international marketplace and a celebrity following. With its irreverent attitude, trademark destroyed t-shirts and graphic prints the Religion look is ‘vintage with venom’ with it’s newly opened Shoreditch store the natural home for the label.
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